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The old way of selling was killed off years ago. So why are businesses still leaning on old strategies?Jeremy Miner and Jerry Acuff know firsthand how frustrating sales can be, especially when companies require old, outdated methods. And todays buyers, armed with an excess of information online, are skeptical and unwilling to engage with salespeople like they used to. As a result, traditional sales methods are ineffective against todays consumers. Those seeking serious success in sales must navigate the new terrain with fresh ideas, approaches, and techniques. The New Model of Selling redefines the right way to sell by meeting customers on a human level.Informed by Jeremy Miner and Jerry Acuffs business experiences, personal research, and innovative approach, The New Model of Selling implements advanced skills aligned with human behavior. From business owners, coaching professionals, and sales managers to politicians, executives, and leaders—anyone can benefit from Miner and Acuffs techniques, no matter the industry.The New Model of Selling is not just another sales book with a bunch of tips to read and forget. Jeremy Miner and Jerry Acuffs approach will reframe sales through the lens of neuroscience and persuasion. Their goal is to help the customer think for themselves, with an emphasis on problem-solving and personal connection. Dont act like a seller—start thinking like a buyer!

In his groundbreaking book, "The New Model of Selling: Selling to an Unsellable Generation," Jerry Acuff challenges traditional sales strategies and introduces a revolutionary approach to connecting with today's savvy and skeptical buyers.

Acuff argues that the old methods of selling, based on persuasion and manipulation, are no longer effective with a generation that is immune to traditional sales tactics. Instead, he advocates for a new model of selling that is built on trust, transparency, and collaboration.

Acuff's approach is based on the idea that today's buyers are more interested in forming relationships with salespeople than they are in being sold to. They want to feel understood and respected, and they want to see that the salesperson is genuinely interested in helping them solve their problems.

To achieve this, Acuff recommends that salespeople focus on building rapport with their prospects, asking questions, and listening to their needs. He also emphasizes the importance of being authentic and transparent, and of always putting the customer's interests first.

Acuff's book is a must-read for anyone who wants to succeed in sales today. His insights are invaluable for anyone who wants to connect with today's buyers and build lasting relationships that lead to sales.

Here are some of the key takeaways from "The New Model of Selling":

• The old methods of selling are no longer effective with today's buyers.
• Today's buyers are more interested in forming relationships with salespeople than they are in being sold to.
• Salespeople need to focus on building rapport with their prospects, asking questions, and listening to their needs.
• Salespeople need to be authentic and transparent, and always put the customer's interests first.
• The new model of selling is based on trust, transparency, and collaboration.

If you're ready to learn more about the new model of selling, I highly recommend reading Jerry Acuff's book, "The New Model of Selling: Selling to an Unsellable Generation."