DigeeBooks

This handbook will change the way you think about how events change the world you live in. It shows the way to re-design your world on one sheet of paper using the #EventCanvas. This book identifies the starting point of any event and outlines steps of how events come to life. It focuses on the DNA of specific aspects of events, and provides insight into how to observe and analyze events, understand stakeholders, and define behavioural changes required to deliver value. It also identifies the levers and mechanisms that influence such behavioural changes in event design.This handbook lays the foundation for creating a common language. A language that can be spoken and understood by those who know and those who dont yet know the mechanics of events. It is a pragmatic approach for designing and creating events that matter.

Discover the Art of Event Design: A Comprehensive Guide to Creating Memorable Experiences

In today's competitive world, events are not just gatherings; they are carefully crafted experiences that leave a lasting impression on attendees. Event design has emerged as a specialized field that combines creativity, strategy, and logistics to produce remarkable events.

Unveil the Secrets of Event Design with "Event Design Handbook"

Authored by Roel Frissen, an experienced event designer and strategist, "Event Design Handbook" is a comprehensive guide that empowers readers to systematically design and execute innovative events. This book offers a step-by-step approach to creating memorable experiences, using the innovative #EventCanvas methodology.

Key Concepts and Takeaways:

1. Embracing the #EventCanvas: - Learn how to use the #EventCanvas, a powerful tool that helps you visualize and structure your event design. - Discover the nine building blocks of a successful event: concept, audience, objectives, format, venue, program, budget, promotion, and evaluation.

2. Identifying Your Event's DNA: - Delve into the process of defining your event's unique identity and purpose, aligning it with your overall objectives. - Craft a compelling narrative that resonates with your target audience and sets the tone for the entire event experience.

3. Creating Memorable Moments: - Explore the art of designing memorable moments that leave a lasting impression. - Understand the importance of sensory engagement, storytelling, and creating immersive environments.

4. Mastering Event Logistics: - Gain insights into the practical aspects of event planning, from venue selection and layout to budgeting and risk management. - Learn how to juggle multiple tasks and ensure seamless execution on the day of the event.

5. Measuring Event Success: - Discover the metrics and methods for evaluating the success of your event. - Identify key performance indicators (KPIs) that align with your event objectives and measure their achievement.

By mastering the principles and techniques outlined in "Event Design Handbook," you'll be equipped to create extraordinary events that captivate audiences, achieve your goals, and leave an indelible mark on the minds of attendees.